The new Ainol Novo 7 Aurora Limited English Edition Ultra-thin Android 4.0 Tablet PC 7 inch LG IPS HD Screen 1GB RAM ARM A10 Many CORE CPU 2160P HD 2MP Front Camera HDMI 8GB White: $249.99, On Sale Now: $169.99
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In Stock. The new Aurora with LG IPS screen Limited English Edition. White Shell. Retail Price: $249.99. On SALE now ONLY $169.99. The shipping cost is $14.95 no matter where you are (All other sites are selling the old Chinese version). You may be able to find some online store selling Aurora Chinese version for a few dollars cheaper, but all of those stores are based in Shenzhen, China. It would cost your $40~$60 to ship your tablet back to them if you need replacement or repair, while uPlay Tablet is Ainol’s distributor in North America, our office and customer service are in Silicon Valley, California, your return and repair are handled in California as well.
Update on May 15, 2012. The new Aurora (with LG IPS screen) is in stock! Limited English edition for overseas. Order now before they are all gone. 
If you have pre-ordered Aurora from us, check out here for status.
ONLY $169.99 on Sale from Ainol’s oversea distributor uPlay Tablet, the Ainol Novo 7 Aurora is the first 7 inch tablet with a 150 viewing angle IPS capacitive screen (same screen as the iPad 2) and runs Android 4.0.3 Ice Cream Sandwich. What is the difference between the Elf and the Aurora? Well both run Android 4.0.3 Ice Cream Sandwich OS. Both have a 1.2GHz AllWinner ARM based Many CORE CPU. Both also have HDMI out, and both have front facing webcam. The difference is that Aurora has IPS screen, and body is thinner (only 9mm). The Aurora, like the ELF both have Google Android Market pre-installed. uPlay Tablet is is selling the last English version of Aurora that was released on May 15, 2012, where you cannot find in any other online stores.
Android 4.0 Ice Cream Sandwich
NOVO7 Aurora is one of the first Android 4.0 tablets. The all new designed Google Android 4.0 has kept many good features in 3.X systems, and makes the GUI with a better layout, more intuitive, more smooth transition, and virtualized all keys. You can even merge the file folder like in iOS, switch between multi-tasks, plus all new widget tools. 
A10 Many-Core CPU
The Ainol Aurora is running the renowned many core AllWinner A10 (ARM Cortex-A8 based) processor and Mali 400 GPU. A10 has smart mutli-task management, which enables superior performance while maintains low power for long battery life.
Official Google Market (Google Play) Access
In the latest English version Aurora from uPlay Tablet, the Google Market is pre-installed. You can access and download more than 400,000 apps directly from your tablet.
Fully support FLASH
The latest version (v11.1) of FLASH player is pre-installed. You can watch YouTube and other flash-based Internet video sites directly in the browser.
High speed DDR 3 1.0 GB
1GB DDR3 RAM – this allows for numerous tasks and apps to be run at the same time with no loss in speed or responsiveness in the tablet. Furthermore this allows data to be processed faster, meaning 3D games run better than ever! 
7 inch HD All Angle (150 degree) IPS Display, 1024 x 600 Pixel High Resolution, 16,000,000 colors
IPS 7 inch screen at 1024 x 600 high resolution – The high end screen you only see on iPad 2. This is one of the major key upgrades that can be seen in the Ainol Aurora. This adds an amazing clarity to all images on the tablet, as well as allowing viewing from almost any angle! It has better black color than normal screen, and has much faster response than normal screen as well, which is good for playing games and watching sports and action movies.
Ultra-thin Enclosure and Super Long Battery Life
Enclosure – The case for the Ainol Aurora has been uniquely redesigned, a smooth back with curved edges makes it a pleasure to be hold in your hands. The body is ultra-thin, only 9.9mm. DVFS and Smart MPU dynamically adjust the power, plus the big 3700 mAh battery, you can enjoy 7 hour non-stop web surfing time and super long the standby time. 
4X Super HD
Supports 2160p super HD, and all 1080P HD and other HD formats. NOVO 7 Aurora can automatically recognize HD TV connection, and output video signal to TV. It displays on both tablet and TV for all operations. When HD video is playing, the tablet screen will be off. 
High Resolution Multi-touch Capacitive Screen
5-Point Mult-touch plus ALPS touch buttons, 1024×600 pixel high resolution, 7 inch IPS 150 degree angle display, gives you excellent performance for playing games and watching videos. 
Super High Speed WiFi and 3G
It supports WiFi standard 802.1 b/g/n, and also support external 3G dongles (see supported 3G dongle list at the end for more details).
HD Front Facing Webcam
The built-in HD front facing webcam supports photo, video shooting, and teleconference.
The Most Sensitive Gravity Sensor on the Market
3 axis gravity sensor, super sensitive. 
This is an amazing new tablet and a credit to the manufacturer Ainol for the improvements made to the Aurora. This model is more than capable of handling Android 4.0 perfectly, and in our opinion the Ainol Novo 7 Aurora is the most unrivaled value for money tablet on the current market and will be for a long period of time to come.
Ainol NOVO 7 Aurora Specs
| Model | Ainol Novo 7 Aurora | |
| CPU | All Winner A10, 1.2GHz; GPU: Mali 400 | |
| Operation System | Android 4.0 (ICS) | |
| RAM | 1GB，DDR3 | |
| Nand Flash | 8GB | |
| Shell Material | Plastic | |
| Screen | Size | New 7 Inch IPS, made by LG |
| Type | Capacitive Screen | |
| Resolution | 1024 x 600 | |
| Visible Angle | 180° | |
| GPS | No | |
| Extend Card | Support TF card up to 16GB | |
| Camera | Yes, front 2.0 megapixels | |
| Gravity Sensor | Yes | |
| Multi-Touch | Yes, 5 points touch | |
| Flash | Yes, support Flash 11.1 | |
| Android Market | Yes | |
| Youtube | Yes | |
| Bluetooth | No | |
| Video | 1080P, AVI/MOV/MP4/RMVB/FLV/MKV | |
| Music | MP3/WMA/WAV/APE/AAC/FLAC/OGG | |
| Ebook | TXT, PDF, HTML, RTF, FB2 | |
| Skype | Yes | |
| Email and Browser | Yes, built in | |
| WIFI | 802.11 b/g/n | |
| 3G | Not built in, support 3G/WCDMA dongle | |
| Earphone Interface | 3.5mm | |
| Battery | 3700MAh | |
| Language | Czech, Danish, Dutch, English, Russian, Spanish, French, German, Greek, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Swedish, Turkish, Chinese | |
| Other Applications | Office, Browser, Gallery, Clock, Calculator, Calendar, Taskiller, Gmail | |
| Product Size | 189 x 123 x 9mm | |
| Product Weight | 313g | |
| Extend Port | 1 x TF card port | |
| 1 x MINI USB port; 1 x MINI HDMI port | ||
| 1 x 3.5mm earphone port | ||
| Package Weight | 704g | |
| Package Including | 1 x Charger; 1 x Earphone | |
| 1 x USB cable; 1 x HDMI cable; 1 x OTG cable |
Major enhancements in March 8, 2012 release:
- Added Google Android Market and GMail
- HTML 5 video player support
- Fully support FLASH. Pre-installed the new flash player v11.1
- Better power management
- Longer standby time
Ainol NOVO 7 Aurora Android 4.0.3 (March 08, 2012) Release Note:
- Updated the driver of Mali400 GPU, improved the 2D and 3D graphics acceleration performance
- Support hardware acceleration of Android 4.0.3 user interface. It’s much faster and smoother when sliding or switching between different windows than previous version.
- Added Google’s own browser’s rendering and hardware acceleration. It is very fast and smooth to drag, zoom-in, and zoom out once the webpage is fully loaded.
- Optimized the firmware, improved the GPU and memory performance.
- Adapted the new version of html5/m3u8 Internet streaming video engine for faster and smoother video playing (especially for the Chinese Internet video site Tudou).
- Support TS streaming HTTP broadcasting.
- Fully support FLASH. Pre-installed the latest FLASH player v11.1
- Upgraded the camera program to v4.0.3. It now supports zoom-in, zoom-out, full screen mode, 720p video capturing, optimized the picture and video performance.
- Fixed the bug that an error message is popped up in some Ethernet settings and cannot download apps from AppChina.
- Fixed the bug that the USB hard drive and Micro SD card cannot be recognized once it’s plugged in and off for a few times (both only happen for EXFAT format)
- Upgrade the video player. Added a feature that the status bar will be hidden during video playing.
- Fixed the bug that when the “OK” button is clicked right after turning the caption on in video, the progress bar cannot be hidden, and the the return key is not working.
- Fixed the bug that when resuming video playing after standby for mulch-channel audio and multi-caption, it always goes back to default audio and caption.
- Fixed the bug that File Explorer cannot write micro-SD card.
- Added Google Android Market and GMail. Adjusted the pre-installed apps.
- Improved the power consumption for low CPU usage apps.
- Support more external 3G dongles
- Significantly reduced the power assumption during standby. Much longer standby time.
Ainol NOVO7 Aurora Tablet PC Package Contains:
- 1 x Ainol NOVO7 Aurora Tablet PC
- 1 x Earphone
- 1 x USB Cable
- 1 x Charger
- 1 x OTG Cable
- 1 x Manual in English
English version – English package, English warranty card, English Quick Start Guide, English language on tablet
We received the new Aurora English version from Ainol on May 15, 2012. All other online stores are selling the Chinese version even if they are lucky to get a hold of Aurora. This new English version Aurora includes English language and apps on the tablet, English package box, and English manual. This is the front side of the package – looks clean and nice. 
The backside of the English version Aurora package lists the major features of Aurora in English. The tablet itself is wrapped in a dedicated box within the package for better protection. 
The new English version of Aurora comes with Ainol Product Warranty Card in English. 
In the package box of the new English version of Aurora you can also find the Quick Start Guide in English. The front side of the guide shows how to connect Ainol NOVO 7 Aurora to computer to download images and music.
The back side of the Quick Start Guide shows screen basics, how to configure WiFi, and how to install apps from the official Google Market pre-installed.
The NOVO7 Aurora Edition Tablet support the following 3G Module:
- E1820 3G Module: WCDMA, Manufacturer: Huawei
- E1782 3G Module: WCDMA, Manufacturer: Huawei
- E1750 3G Module: WCDMA, Manufacturer: Huawei
- E230 3G Module: WCDMA, Manufacturer: Huawei
- E1550 3G Module: WCDMA, Manufacturer: Huawei
- E180 3G Module: WCDMA, Manufacturer: Huawei
Compare the specs for Ainol NOVO 7 Aurora and Ainol NOVO 7 ELF:
| Ainol Novo 7 Aurora | Ainol Novo 7 Elf | |
| Size and Weight: | 189mm x 123mm x 9mm, 313 grams | 190mm x 120mm x 12mm, 340grams |
| Operating System: | Android v4.0 Ice Cream Sandwich | Android v4.0 Ice Cream Sandwich |
| CPU: | AllWinner Many Core A10 1.2GHz processor | AllWinner Many Core A10 1.2GHz processor |
| GPU: | Mali 400 | Mali 400 |
| Memory: | 1GB DDR3 RAM | 1GB DDR3 RAM |
| Storage: | 8GB internal storage | 8GB internal storage |
| Display: | 7 inch IPS Capacitive Screen 1024×600 pixel resolution | 7-inch Multi-touch capacitive touch screen, 1024×600 resolution |
| Expandable Memory: | TF Card (microSD) up to 16GB | TF Card (microSD) up to 16GB |
| Camera: | Front facing 2 megapixel | Front facing 2 megapixel |
| Sensor: | Gravity Sensor | Gravity Sensor |
| Connectivity: | WiFi 802.11 b/g/n, 3.5mm audio, mini USB, mini HDMI | WiFi 802.11 b/g/n, 3.5mm audio, mini USB, mini HDMI |
| Battery: | 3700MAh (up to 6 hours) | 3700mAH (up to 6 hours) |
| Price: | $169.99 USD from uPlay Tablet | $149.99 USD from uPlay Tablet |
Notice any difference? The only main difference is that the Novo 7 Aurora has an IPS Capacitive Screen while the Novo 7 Elf doesn’t. For those who do not know what IPS is, IPS stands for In-Plane Switching which was developed by Hitachi back in 1996. An IPS display gives you a better display, more vivid color, and a wider angle for viewing. See the comparison below. 
The price difference is $20 USD. Is it worth the IPS upgrade? Well, if you are fine with a non-IPS display, and the $20 difference is big enough for you, then you might settle for the Ainol Novo 7 ELF. But if you’re looking for better display and don’t mind to spend a little more, then you should go for Ainol Novo 7 Aurora. Another difference, but not in terms of their performance, is their finish. The Novo 7 Aurora has a glossy and shiny finish, while the Novo 7 Elf has a Matte finish. For more detailed comparison of NOVO 7 Aurora and ELF, check out our “Ainol NOVO 7 Aurora and NOVO 7 ELF Comparison Review”.
Retail Price: $249.99. On SALE now ONLY $169.99 We have Black version, and we ship it world wide via Hong Kong Post Registered Air Mail with a tracking number (signature required at delivery). The shipping cost is $14.95 no matter where you are. To see whether your country can be delivered, check out at Hong Kong Post website.
Return, Replacement, Repair Warranty, Payment, and Shipment 
Check out our Ainol NOVO 7 Aurora support forum. Have a question about this tablet? ask your question here. You will get answer by email.
The shipping cost is $14.95 no matter where you are.Click here to submit your review.
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uPlay Tablet's English version of Android 4.0.3 version of NOVO 7 Aurora is cool!
I flashed my Aurora with uPlay tablet's Android 4.0.3 English version of firmware. It's so cool! It got rid of all Chinese characters and apps. Google Android Market works perfectly. YouTube HD is awesome! The systems seems to running faster than the stock version.
Ainol Novo 7 Aurora
First I would like to thanks Ainol Novo 7 Aurora for making this kind of product for us so chip,
Android tablet fan, and I have bought a few tablets for myself and my friends in the last two years, but I have never seen a tablet like this - I am so amazed by its performance, IPS screen, and ultra-thin case.
This is definitely the best high end 7" Android 4.0 tablet on the market. The price is also amazing, no wonder Apple is manufacturing its iPad and iPad in China.
Ainol NOVO 7 Aurora got it right
First off I would like to state that this product has now been tested for two days. If anything changes my opinion of it I will be glad to update this review.
When getting the NOVO 7 Aurora package I must admit I was filled with anticipation and some level of worry. This tablet is going to be used for both recreational and business purposes so it had to be capable of doing a large number of things. At first glance I have to say it is a real beauty. It features a ultra-thin and stylish design capable of impressing nearly anyone. Mine was charged to approximately 90% when I received it so I was able to turn it on and start right away. It took me approximately 2 minutes to get it started and linked to my google account. Here came my first surprise. Already having an android phone it then proceeded to download my saved contacts and apps that were own my phone. This saved me lots of time and was a big plus.
Briefly I would like to list features of the Tablet and give a quick run down:
SCREEN - 5 star
Very bright and clear. The IPS screen is impressive to say the least. It comes auto set to change the lighting itself but you can turn that off and set the brightness to whatever level you choose.
TOUCHSCREEN - 5 star
Aside from being bright it is also very responsive to touch. For this part of the test I went to my father. My father has larger fingers and usually has problems with small buttons or touch screens. He was impressed at how easy he could type and not make mistakes on the device.
CAMERA - 3 star
This is a good camera. I was able to take a few decent shots with it and saw no real problems. Tested out the video chat feature and had no problems it is a reasonably clear image.
GAMES - 4 star
Naturally I tried out a few pre-installed games such as Angry Birds and others. This tablet played them with no problem and they looked even better than ever with a clear crisp image.
BATTERY LIFE - 4 star
Honestly I cannot say much about the battery life of the product. I charged it once and have used it off and on all day with little battery drainage.
Chinese - 4 star
I was able to set it in English and remove Chinese on virtual keyboard by following the instruction in uPlay's support forum. Not a big deal for me.
Market - 4 star
I didn't bother to install Google Android Market by following the direction in uPlay support forum. I just installed Amazon app store, and install apps from there.
All in all the Ainol NOVO 7 Aurora is an ideal tablet for anyone wanting to jump into the tablet market. I would gladly make this purchase all over again.
Wow!
I just received my black Ainol NOVO 7 Aurora today, and I am really amazed by its quality. Its case is very thin, thinner than my iPad 2. The IPS screen is bright. The Google Android 4.0 seems to be much more polished than its previous version. Now I think I understand why iPad is made in China.
Wow, no wonder it got the 2nd Pace of the Best Tablet Reward on CES
I only got my NOVO 7 Aurora from uPlay Tablet for a couple days. BTW, you should buy from them, they offer pretty much the lowest price on the Internet, and also US customer service and returns. They answered my question regarding to NOVO 7 Aurora and helped me make the right purchase decision.
Ainol is a new name to most US consumers, but they are well known in China. I am not very surprised to see they won the best tablet reward 2nd place on CES this year, but I am quite amazed when I finally got a hold of NOVO 7 Aurora.
It's so cool, so nice, just like an Apple product. Actually the shinning white case mimics the Apple style as well. If they print an Apple logo on the back, you will believe it's an Apple 7" iPad.
I hope they can come up an official English version for US market soon, so that we don't have to install Android Market ourselves.
NOVO 7 Aurora: Amazing!
I am an Android tablet fan, and I have bought a few tablets for myself and my friends in the last two years, but I have never seen a tablet like this - I am so amazed by its performance, IPS screen, and ultra-thin case.
This is definitely the best high end 7" Android 4.0 tablet on the market. The price is also amazing, no wonder Apple is manufacturing its iPad and iPad in China.
The best and cheapest high end 7 inch tablet
It's hard to imagine a Chinese company can make such high end 7 inch tablet with such low price. Amazing! They are doing exactly what Samsung doing a couple years ago - very stylish, high quality, high end product with a super low price.
The performance is very similar to NOVO 7 ELF. The IPS screen is definitely worth that $20 difference. High recommended!
Of course, you have to do some work yourself, like install Android Market or Amazon App Market, since this tablet was realized for China market.
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- Ainol NOVO 7 Aurora and Paladin Tablets Product Demo Vedio
- Ainol 3D Transformer Video – showing the history of Ainol tablets, including NOVO 7 Paladin, ELF, and Aurora
- Ainol is going to release 3 NOVO 7 tablets with dual-core CPU from AmLogic: ELF II, Aurora II, and Burning
- Ainol NOVO 7 Mars is a low end model, not Aurora II – It doesn’t have IPS screen and due-core CPU that Aurora II has
- Release of the new generation of Ainol NOVO 7 Aurora and ELF (Aurora II and ELF II) is pushed out to July, Aurora has resumed production, ELF is ended
- Compare SoC CPUs used in Ainol ELF Aurora II (AmLogic 8726-MX), woPad i7 i8 (Rock-chip RK 2918), and woPad A10 (AllWinner A10)
- Ainol NOVO 7 Aurora II and Mars are two different Android 4.0 tablet models
- The new Ainol NOVO 7 Aurora II and ELF II will be powered by Amlogic ARM dual-core Cortex-A9 based AML8726-MX CPU
- The new model of Ainol NOVO 7 Aurora and ELF (aka Aurora II and ELF II) will be released by beginning of May
- Ainol has stopped making the current model of ELF and Aurora. The new ELF and Aurora model will be released in mid of April
- Ainol NOVO 7 Aurora and ELF Android 4.0.3 Firmware download links are updated
- The latest Ainol NOVO 7 Aurora and ELF stock and shipping status
- woPad just released Google Android 4.0 tablet – woPad A10, the least expensive Android 4.0 (ICS) tablet with capacitive screen running AllWinner ARM based many-core A10 CPU
- woPad A10 – 7 inch Android 4.0 Tablet PC with 5-Point Multi-Touch Capacitive Screen 512MB DDR3 RAM AllWinner ARM-Based A10 Many-Core CPU with GPU HDMI Output 1080P 0.3MP Front Camera 4GB: Retail: $190, On Sale Now: $119.99
- How to change language and input method from Chinese to English on Ainol NOVO 7 Aurora and ELF
- Ainol NOVO 7 Aurora and ELF Andorid 4.0.3 firmware upgrade (March 08, 2012 version) download
- Ainol is working on a new design of Aurora
- Ainol has released Android 4.0.3 firmware upgrade for NOVO 7 Aurora and ELF with full Google Android Market Access
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